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4 Reasons: Why Some Deals Never Close? [Solved]

Millions upon millions of pages have been written on the topic concerning closing deals, as sales at times can be tremendously challenging. Still, many salesmen and saleswomen get burnt out wasting valuable efforts on project and leads that don’t close. When you don’t close deals, just know that there is something wrong with your approach towards the subject matter.




Here are some of the many reasons why salesmen and women aren’t closing enough deal as they ought to:


1. UNQUALIFIED LEADS

Sometimes, you can only work with the hands and ideas been laid out for you. It’s never about receiving tons of leads but how authentic they are. In this above subject, quality and authenticity are the most important subjects here. No matter how good you think you are as a salesperson, your leads and information has to be qualified. So many companies spend their resources in enhancing their lead sources and I he process fail to consider its quality.

Before one start taking the prospects on your sales procedures, you must first do a cross-check to see if your leads are fit for you accomplishments.


2. LACK OF TRUST

Make sure to take your time when going into any sales process or don’t send the message that you urgently need to make the sales. This is a total turn off for wise clients. Instead, make it look like you just want what’s best for them. Make sure you give them the idea and approach that their needs are the major priorities at the very top of your priority list and make sure you know enough about what you want to sell to be able to convince them. The patient dog gets the fattest bone. Be patient.



"DO NOT UNDERESTIMATE THE VALUE OF TRUST WHILE TRYING TO CLOSE ANY DEAL. THAT IS WHY REFERRALS ARE THE BEST WAY OF SELLING."



3. UNDERSTANDING OF YOUR CUSTOMER’S NEEDS

You definitely can not listen well when you are in a bit of rush to close a deal. Be calm and steady your nerves to make sure your listening carefully to your customer’s needs and priorities and all the details involved. Listen attentively to the problem so that you can work on the right solutions. Don’t let excitement overwhelm you, sometimes it’s not the pressure that makes you move speedily but the excitement of thinking that you’re getting the deal closed.


4. TOO MUCH PRESSURE

Nobody wants to be pressured into taking any preliminary action especially one’s that has to do with money. If you eventually make attempt in speeding up the process you might lose the deal. That can be achieved by empowering your leads with valuable content and take them through the sales funnel smoothly where they feel like taking the buying decision.




"HOW VIDEOS CAN BE USED TO SOLVE THE PROBLEMS MENTIONED ABOVE"


1. INCREASE TRUST LEVELS

Videos help engage clients, answer their doubt, boost their confidence in a product or services and increase the conversion rates up to 74%.


Read: What to Look for in Your Advertising Vendor?


2. CUSTOMERS NEEDS AND SUPPORT

Once a brand captures the heart of a desired customer, it’s just as important to continue to provide them with more pleasant experiences to retain them. There are some personalized video engagement platforms that offer personalized videos that explains in details their preferences, overages etc. and its proactive about clarifying points at which customers get confused.


3. REDUCES PRESSURE

Business video can help reduce or lower the initial stress level because most videos are provided to explain and dive into deeper contrast of what the services or product is all about. This saves you the time and energy of explanations and the video helps you acquire trust thereby break a level of barrier between you and your client.



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